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When Donors Change the Rules: Why Health NGOs Must Evolve or Fade in the New Financing Order

When Donors Change the Rules: Why Health NGOs Must Evolve or Fade in the New Financing Order

A Historic Shift

  • On December 3, 2025, Kenya and the United States signed a historic Health Cooperation Framework making the East African powerhouse the first country to enter a government-to-government (G2G) agreement with the US. The deal comes at the time when Kenya is struggling with financing and streamlining primary healthcare operations amid the fast-growing healthcare needs. The arrangement bypasses the non-profit sector, enabling direct investment by Washington in Kenya’s government health institutions. Under this new framework, Washington is committing $1.7 billion (KSh208 billion) to Kenya over the next five years. Since the Cold War era, Washington has embraced a soft-power approach, using tools such as NGOs to actively strengthen ties with longterm allies.
  • However, with President Trump’s “America First” philosophy, the modus operandi has slowly shifted to prioritize US taxpayer value for money and prudent use of public funds. The NGOs in the health sector have been significantly impacted by recent moves and Republicans’ austerity measures. In a country where 14% of the roughly 10,000 health facilities are NGO-funded, the decision could have far-reaching implications, at least for the short-run as leaders in this sector strategize their financing approach.

The Funding Earthquake

  • The direct G2G funding model will bypass NGOs and redirect US$1.7 billion in aid over 5 years to Kenyan health institutions for HIV/AIDS, malaria, TB, and outbreaks. This directly threatens normal operations of these NGOs that traditionally rely on 70–80% of US health aid flows in Africa.
  • Since January 2025, USAID operations have been grossly scaled down, 85% aid cuts in what Washington terms as non-essential. This led to cancellation of approximately 80% of contracts with 6,365 programs lost. Accordingly, Africa experienced a 23% decline in funding for NGOs that predominantly relied on US grants. Furthermore, atleast 500 staff layoffs were recorded per major organization and possible clinic closures could threaten lives of over 95 million healthcare users.

Power, Politics, and Health

  • The Trump administration believes that America First strategy is timely in cutting the NGO-industrial-complex waste. This statement is supported by findings that NGOs spend 40% of prior aid on overhead rather than programs
  • According to Secretary of State Marco Rubio, Washington should prioritize empowering allies like Kenya for accountability while aligning with geopolitical priorities of the century. He argues that the current model has led to aid inefficiencies totalling 7bn in prior US-Kenya engagements.

Human Cost on the Horizon

  • In Kenya, it is estimated that failure to effectively assess the realities and empower healthcare NGOs to adaptation, could risk lives of more than 3 million Kenyans.

 Adapt or Disappear

  1. According to Charles Darwin’s theory of natural selection / adaptation, only organisms that are capable and best adjusted to their environment are the most successful in surviving and reproducing. This applies to healthcare-based NGOs in Kenya and Africa at large. The leaders in this sector are now confronted with the realities that they have often dodged or remained lukewarm to address; accountability, transparency, operational resilience, and localized synergies.
  2. Inorder to onboard in G2G initiatives, the NGO world will have to bear the burden of proof that indeed they too can contribute to meaningful lasting impact to the SDG 3, ensure healthy lives and promote well-being for all at all ages.
  3. Transparency and accountability are key corporate governance pillars that these NGOs must prioritize. The deal has amplified scrutiny on NGOs’ previous underperformance, ballooning overheads, mismanagement, theft, and poor oversight.
  4. The transparency equation shifts burden to disclose impacts amid data-sharing fears, potentially eroding trust if NGOs can’t prove value. Already, countries accused of transparency failures including Nigeria, experienced 83% malaria USAID health program funding cuts, severely impacting HIV/ tracking.
  5. Prudent financial management stems from over-reliance on foreign donors which risks frequent budget cuts, layoffs, clinic closures and prejudicial losses in uninsured projects.

Rebuilding for Resilience

  • Building resilience operational frameworks is the basis of rebuilding trust and attracting funding including those from private sector and other non-state actors. The NGOs have to address the existing industry level structural gaps in self-sustainability.

Where NGOs Go from Here

  • Regional management consulting agencies are vital in helping affected NGOs rebuild locally aligned operational systems with global orientation.
  • At Marametrics, we capitalize on data to derive evidence-based solutions that can help NGOs in Africa’s health sector, including those in conflict zones, embrace inward-outward looking strategy to enhance international financial sustainability systems.
  • Acknowledging the new realities and embracing localized strategies while building transparent legacy systems are central to our periodic capacity building interventions.

 *Author* SN Stephen

The writer is a management consultant with over 10 years of experience in conflict prone areas. He holds a Masters of Science in Development Finance (KCA-Kenya) and Bachelor’s in Finance (USIU-Africa, Nairobi). He is a certified Environmental Impact Assessment and Audit expert with significant interest in healthcare economics in emerging economies.

*Author* Mohamed Said Abdullahi

Mohamed Said Abdullahi is an International Relations specialist (MA, USIU-Africa) with over 9 years deep in humanitarian and development work, focusing on GBV, child protection, and protection project leadership, mainly in Somalia. He is a seasoned consultant known for sharp policy analysis, strategic advocacy, and human rights-driven governance reforms. Recognized for strong communication, resourceful leadership, and empowering vulnerable communities through evidence-based solutions.

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Sources

https://www.bbc.com/news/articles/c0r9vq5vv4no

https://www.theeastafrican.co.ke/tea/sustainability/health/kenya-signs-deal-that-could-replace-usaid-as-uncertainty-5288906

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